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  1. Last-Minute SEO - Here Come the Holidays!

    Unless their business is summer-related, summer is the time of year where many website owners (and managers) slow down, kick back, grab a beer, and enjoy those long, hot, sunny days! If unknown (not a good idea) NEVER hire one off a freelance or...

  2. Content Marketing Put a Man on the Moon, What Can it Do For You?

    Hire former journalists who are good writers and understand the news business. We were good writers, and we knew the news business. Bonney, the head of NASA's nascent Public Information Office made it his business that NASA's public affairs group...

  3. SEO in 2014: How to Prepare for Google's 2014 Algorithm Updates

    From an SEO perspective, Google will be looking at companies that have robust content marketing efforts as a sign that they're the kind of business Google wants to support. Many have gone so far as to ask whether SEO as a profession is dead: for...

  4. Learn With Google: 10 Mobile Marketing Tips from Googlers at #SESSF

    Make Sure Your Platforms Play Nice With the Tools That Run Your Business The advent of search marketing is still in its early days, and we have a long way to go. Marketing is still viewed in an old-world way: as an expense, not an investment," said...

  5. Meetup Groups Talk Industry Changes, Budgets, and Q4 Tips Ahead of SES San Francisco

    The Bay Area Internet Marketers Meetup, a group of small business owners, consultants, coaches, and independent professionals; This will be the first time that this many Meetup Groups of marketing professionals, brand advertisers, agencies, and...

  6. After Being Crushed By Google Panda, Voucher and Car Classified Sites Recover

    You can employ a content marketing agency or become a content marketer yourself, and unless you look subjectively you'll end up with a blog full of awesome frickin' content and your business won't sell itself effectively on the pages that you need...

  7. What Does Google's Link Schemes Update Mean for Guest Posting?

    No one wants their business or client to get penalized, and how to avoid penalties is a hot topic these days. So, pretty much business as usual. It seems like a natural fit to me, but a lot of search marketers are looking at this guideline update...