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  1. Learning to Carry Your SEO Baggage

    Where you get your business now may have to be from more long tail phrases, more social activity, and more online PR initiatives. There may be unreachable sites, rankings may drop again before they rise, and certain partner sites may find it...

  2. Are Scholarship Links Considered Unnatural by Google?

    But, for other sites, these links are part of a link scheme and could certain be open to being manually penalized now, and perhaps devalued by Google’s Penguin algorithm in the future. Provided you have the budget for creating these scholarships...

  3. Can Groupon Break Into the Search Market?

    We're giving these businesses a place to put their current specials that they have on chalkboards in front of their business in front of millions of consumers who are already looking for something to buy and have a credit card on file," says Nick...

  4. "Which Update?" Is the Wrong Question

    Let’s imagine that those sites you build links on had low-quality content. If you’re just at the entry level stages of being an SEO or if you’re not even an SEO and simply responsible for making business decisions, then the question is simple...

  5. 8 Lessons Learned From Owning a Search Agency for 15 Years

    Make sure the business has enough recurring revenue to support the salary you offer the first few hires and do a complete background check and interview process. Two years later, referrals were the lifeline of the business, and clients were happy...