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  1. Search Engine Optimization Companies: Break Google's Rules to Get Top Rankings?

    Another third of their backlinks have the anchor of "seo services. We (the "good guy" SEO companies) keep saying that you "can't do this" (and we have seen penalties and know this to be true), but when the common person is searching for "search...

  2. What is SEM? Depends on Who You Ask

    When an industry can't come to common consensus about what a high-profile term really means, how can the business and brands shopping for, purchasing, and relying upon the performance of, these services possibly make informed decisions?

  3. So... You Think SEO Has Changed?

    Not much here has changed except the tactics of how you go about understanding which words are being used by your audience to search for your products, services, or content. But content marketing is costly, time consuming, requires a vision for...

  4. Desktop Ad Spend Forecast to Plummet $1.4 Billion in 2014

    Or business services: EMarketer forecasts ad spend on the desktop to decline $1.4 billion this year. This, due to new data emerging from eMarketer that shows desktop spend only yielded 2 percent growth in 2013, while mobile ad spend grew about 121...

  5. Video Helps Persuade 73% of People to Buy a Product or Service [Survey]

    BJ: Video really helps to bring products or services to life in ways that stagnant images and text simply cannot. From a tour of a restaurant's ocean view to an interview with a conference speaker, people want to watch more video across industries...