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Business Search Sem Conference

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  1. Marketers Talk Hummingbird, '(Not Provided)' & More Ahead of SES Chicago 2013

    The Chicago Search Engine Optimization Meetup Group, local people who are interested in Search Engine Optimization (SEO) techniques and more general issues related to Search Engine Marketing (SEM); Chicago Women Tech, a group of local women in...

  2. Inside the SES New York 2013 Expo Hall: Networking, Pinball & Swag

    She stated that audience measurement is a tool for advertising and that people using search can only do so much with SEO and SEM. According to Greene, they come to the conference almost every year to meet people with varying backgrounds and...

  3. On International Women's Day, Marketers Share Challenges & Reasons to Celebrate

    I personally strive every day to make a positive impact on the search industry by practicing SEM ethically, knowledge sharing, and examining the bigger picture trends. Many women are helping to shape the marketing world by sharing their insights...

  4. 4 SEM Trends & Takeaways From Covario INFLECTIONPoint 2013

    In SEM, as it is in blackjack, it is possible to make all the right decisions based on the data, yet still not have the most desired outcome. As with any SEM efforts, they tested ideas, saw what worked and continued to implement further those that...

  5. Getting Ready for Global Business: The Benefits of the Foreign Language Internet

    Together with fellow speakers Motoko Hunt, the founder of AJPR LLC, Michael Bonfils, SEM International managing director, and Tim Coughlin, Translations.com vice president, we’ll be covering all the fundamentals of going global as an e-business.

  6. How Google Makes Its Billions: The 20 Most Expensive AdWords Keyword Categories

    Bidding on insurance keywords can cost advertisers up to $55 per click, according to a new study from SEM software company WordStream that aimed to determine the top 20 categories that see the highest search volume and cost per click (CPC).