SEO News

Business School High

RSS
  1. Psst, Microsoft! Bashing Competitors Isn’t a Marketing Strategy

    And they've been through high school. We Don't do Business With Bullies So while I'll follow your tweet stream and laugh at your jokes, I will never ever do business with you. Your job as a business is to understand what that thing is and use it in...

  2. Insights From 7th Graders About Google, Smartphones, Panda, Privacy & Paid Search

    Last spring I had the opportunity to speak with a middle school class about how the students could use the skills they were learning today in a career down the line. Based on how well the presentation went last semester, I was able to visit the...

  3. Google Catalogs Design Tips: How to Best Showcase Your Products

    But most merchants use catalogs to market new items or items appropriate for the season (holiday gift guides, back to school, summer swimwear). If your company does a lot of its sales through catalogs, then getting your products in front of this...

  4. 5 Ways to Make Web Analytics Data More Insightful

    I once had a colleague that was very worried about a campaign’s performance, which dropped off sharply 8 weeks after launch, only later to learn that it was a back-to-school campaign and we were approaching Thanksgiving.

  5. What J.K. Rowling Can Teach PPC Marketers About Reaching Ideal Prospects

    Since embracing the diet and the lifestyle, Kevin has lost 20 pounds and is starting to feel good about his body for the first time since high school. Rowling writes, “I saw Quirrell as a gifted but delicate boy, who would probably have been teased...