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  1. Using Majestic's Topical Trust Flow to Find Online PR Opportunities

    In the travel industry, Airbnb.com is one such superstar - due to the disruptive nature of their business model and a sound PR strategy. Majestic's Dixon Jones said at the time, that the new Topical Trust Flow would be a huge leap forward not only...

  2. How to Optimize Your Content Strategy With Social Listening

    Due to the very broad nature of yoga, many people on Twitter are talking about products, working out, fitness and even some things that may not be related to your business. Having rich, unique, engaging content has become a solid way to help grow...

  3. Top 10 Skills That Separate Real UX Designers from Wannabes

    Ground: 6-10 business days Users lack the knowledge regarding how long it takes to prepare the product for shipping, when the shipper will pick up the product, if the shipper's "business days" include Saturdays, etc.

  4. Google Search Quality Guidelines Now Reward Expertise, Authority, Trust

    Try to find as many reviews and ratings as possible and read the details of negative reviews and low ratings before inferring that the business has a negative reputation. For example, there are forums and support pages for people with specific...

  5. How to Implement an Engaging Content Marketing Plan for the Finance Industry

    Both have an abundance of resources for anyone who has started a new business or for anyone who is contemplating doing so. My favorite example of this is how American Express targets entrepreneurs and small business owners through their online...