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  1. Smart beta indexes gain currency with Asian investors

    Konrad Sippel, Frankfurt-based global head of business development at Stoxx, says the differentiating factor between banks and index providers is scale. The increase in sophistication in asset allocation modelling on the institutional asset owner...

  2. Are Scholarship Links Considered Unnatural by Google?

    So, what can a business owner do to attract links to their site and not raise the ire of Google? We all know that when it comes to improving a site’s Google rankings, getting links is important. Until recent years, it seemed that almost any kind of...

  3. AIFMD: hedge funds reported to be struggling with reporting

    Mark Mannion, head of business development and relationship management Emea for alternative investment services at BNY Mellon, says many managers will "undoubtedly" struggle with reporting, finding the requirement to build interfaces with multiple...

  4. Centralizing Location Data: 3 Steps to Local SEO Success

    But what about a small business owner or a multi-location brand with hundreds of locations or more to support? Making the updates in a timely fashion is critically important for many of these businesses who need their customers to find them before...

  5. 6 Crucial Link Building Strategies to Drive Quality Traffic

    While the quality of the sites that link to yours is of paramount importance, it is equally important that these sites are relevant to your line of business. Approaching reputed sites to feature your content or offer you link backs will only be...

  6. The Challenge of Enterprise Link-Building in a Content Marketing World

    Typically these folks include corporate branding, the business unit that you are suggesting the content for, the individual owner of the page or content segment that the new content would apply to, social media, and of course any executives that...

  7. Last-Minute SEO - Here Come the Holidays!

    Unless their business is summer-related, summer is the time of year where many website owners (and managers) slow down, kick back, grab a beer, and enjoy those long, hot, sunny days! If unknown (not a good idea) NEVER hire one off a freelance or...

  8. Yelp Trends Reveals What's Hot or Not Locally, But Beware of Unreliable Data

    Yelp Trends can also help a business owner expand into related territory to try and keep up with the changing trends. Given the company's current track record, however, it's wise to be skeptical about basing your business around what Yelp says is...