It's a high-leverage activity, even for the business owner. The problem with that one is that that's going to continue being a problem for your business if you don't address it; if you have no digital representation or no digital file of your...
However, in the rush to get those rankings (that lead to converting traffic of course) webmasters and business owners can be tempted to take shortcuts for easy wins. Same site owner for loads of different sites.
So I called the business owner back and asked him to run through an exercise for me. Unfortunately, the business owner didn't have an account set up. I called the business owner and started asking questions.
Know Your Business Model Keep it Old School: Old domains are better than new ones, but if you're buying an old domain, make sure that the previous owner didn't do anything shady to cause the domain to get penalized.
But to the average small business owner these constant changes are mystifying or even maddening. Faced with the realization that SEO has the strongest ROI, small business marketers often come to the conclusion that they just need to do SEO faster.
This article also provides a neat decision tree to help you make the decision if the move is a good idea for your business. The thing to keep in mind as project owner broadly, and as a SEO specifically, is to make your wishes known to the designers...
None of these is the magical commitment stage, the place in a business relationship where money changes hands. Take, for example, a web store owner I’ll call Luke, who has one of those old-fashioned shopping cart websites; tiny product pictures...
It's your job as a business owner to keep up to date with what's going on in your industry. In the age of social media the attention that business blogs used to have is diminishing; traded for the instant gratification and ease of tweeting and...
The 5 Point Café in Cedar Street, which is referred to as a "dive bar", claims to be the first Seattle business to ban Google Glasses in advance via a post on Facebook, which said "ass kickings will be encouraged for violators.
I run a women business owner group on LinkedIn. While the living situation was only temporary, we developed a close bond that helped guide my career, from creating a German resume to starting my own business.
Any business owner who is thinking of engaging someone for link services should concentrate on this section and make sure that their link company is capable of all of this. Paddy Moogan is a well-known link builder who works for Distilled.
As a business owner you need to be informed about the process to be undertaken and the hard earned investment to be so freely handed over. Many of your customers have posted positive reviews on your Google+ page; your email is full of...
She ranked Marin highly for media support, reporting, and mobile management, but felt the company's business strategy wasn't as strong. But Marin is up against the formidable resources of Google, now owner of DoubleClick, and Adobe Systems, as well...
If you're a manager or business owner, keep these points in mind if you want your teed-up employees to thrive. A T-shape employee might know about all the different marketing channels he can explore to increase his client's organic business success.
Selling such a service, especially to an ROI-focused business owner, is also tough. If you're trying to monitor thousands of keywords then yes, of course you do, but if you're a small business owner interested in a few top terms, a simple...
You know you need to make something better on the site, make something bad stop happening or support your business in new ways through your online presence. For example, let’s say we have a client in the restaurant and food business that has a menu...
If you're the business owner or someone heavily involved in the day-to-day of it, you're likely too close to the situation and skewed by what you want them to think as opposed to what they're actually thinking.
A local small business owner reached out to me last month explaining that the company’s website wasn't performing well. Instead of using QuickTime, the business owner could be embedding their own Flash video player, their YouTube videos, a hero...
Create content on your site that showcases each business owner, details about the business, and the artwork featured. You could write a post about the business and the artwork, just an overview, and you could then write a post about the business...
This may be a small business owner or they just have way too many accounts to work on. The Small Business Owner The Small Business Owner knows he needs to be appearing where his customer searches, thinks he is pretty tech savvy because he has the...
