This data set can be critical for SEO-specific web pages like blog posts or viral marketing assets, usually meant more so for driving traffic and link acquisition, as opposed to direct leads. While measuring the volume of shares and mentions...
Optimizing Videos for YouTube Search – ClickZTips and insights on optimizing videos for maximum YouTube visibility, strong brand impression, engagement, and viral social sharing. What is being done to detect and remove results from larger sites...
MJ: When drafting an editorial calendar for a corporate blog, do you focus more on viral-ability or keywords? Real time marketing is a philosophy that affects all parts of a business, not just on-the-fly creative.
Going Viral not Required to Succeed – with YouTube’s Lane Shackleton – Ramblings About SEO BlogThe product manager from YouTube's monetization team chats with Eric Enge about being successful on YouTube, the role of organic search, AdWords for...
Shot in a makeshift studio in the neighborhood pool hall (listen closely and you can hear the balls cracking in the background), the video went viral, rocketing to 18 million views. And each time, attendees of the leading global event series about...
A campaign of four ads – the most popular featuring Stewie the intellectual 1-year-old – tops the viral video charts. How can a legitimate business compete online? Tips to Streamline Google AdWords for Small Business – ClickZ
Does the saying "There's no such thing as bad publicity" apply to social media blunders gone viral? What information about your business can employees share? What constitutes a social media "crisis" for your business?
The end-result is stronger for end-users, and marketers invariably start to look for more creative ways to syndicate content with the hopes of something going viral. Finally, use social media for quick dissemination and viral spread.
Be creative with post show content and collaborate with attendees after the show – this can take the form of speaker interviews and follow ups, survey results from a show, blog post summaries, viral video content, photo sharing, or competition...
Why did Harlem Dance videos go viral? Using video for customer support or just to say “thanks” may not be scalable or appropriate for every business, but when can you use video to be more human? Or maybe it isn’t your industry that’s confusing, but...
Busted: Content can be repurposed, re-used and utilized a number of times and in different formats (video, text, images, viral). His cartoons have grown by word of mouth to reach 100,000 business readers each week and have been featured by the Wall...
The idea of reaching YouTube's audience of more than 800 million users is certainly appealing, but if you're setting out to make a “viral video,” it probably won't happen. Should you be aiming to be the next viral hit on YouTube, or to...
I took the photo with my phone, and jazzed it up and put some text over it with Pixlr Express, and voila, it went viral. It didn’t go viral on Pinterest until five months later. How the network is used generally lends to how quickly content goes...
The Pages Report identifies the most viral content, shared by others on the website as well as external sites. While marketing professionals have recognized the mandate to be socially engaged, the monetization and ROI of social media to support...
Don’t worry about making videos that are big brand, “viral”, or super sexy. If you aren’t trying mobile PPC, evaluate if this is feasible for your business based on market needs and resources. Microconversions can have a very significant value to...
For example, if you are responsible for content creation, don't just create cool content that you know will "go viral. By effectively communicating why another metric report is a better solution, the consultant will most likely aggravate the client...
Think about all the things that have gone viral…let's take Denver the guilty dog as an example. That's just video though and I can't think of how Denver or a person falling off a diving board would really benefit any business other than a company...
The most viral video on YouTube is definitely worth a little analysis to figure out what made it so popular with most of the world. Showing an audience class and quality in a video is important in reflecting the class and quality of a business.
Viral-ability, graphical presentation, focusing on the hot trends of the day – the approaches to creating good content are as numerous as the authors creating it online. There is something to starting out a business relationship by making the...
It’s better to first define business objectives, not jump the gun on “going viral” (yeugh! Perhaps guest blogging, infographic dissemination, or viral vlogging aren’t the solutions your B2B business needs in order to excel.
