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  1. SEO for Startups & New Businesses: An 11 Step Plan

    Many elements are required to do well nowadays need to be built-in to your site and off-site properties, so here is an outline on how to build a new business that will do SEO right. Whether it's for a startup or a new business, these 11 steps will...

  2. Avoid SEO Hype: Why Small Businesses Should Focus on Return on Investment

    As always, there are contradicting viewpoints on small business SEO and the guidance from Google is, well, confusing at best. However, SEO is the worst place for a small business that is moving from word-of-mouth marketing to online marketing due...

  3. 3 Reasons Why Responsive Web Design is the Best Option For Your Mobile SEO Strategy

    The option that is best for your business depends on many factors, such as the purpose of the website, the intended target audience, and whether SEO is a factor. Additionally, Google prefers responsive web design because content that lives on one...

  4. 4 Ways B2B SEO Tactics Augment Event Marketing Initiatives

    More importantly, in-person discussion at a trade show provides an opportunity for the SEO practitioner to learn more about an individual's specific business challenges, which can, in turn, help determine the right pitch to use when presenting a...

  5. 7 Ways to Make Your Google Search Result Stand Out

    By helping Google understand the link between your business listings and your website, you are more likely to have the map listing shown just below your search result. Your meta descriptions won't have an effect on your rankings, however, this is...

  6. Why Is It So Hard to Increase Your Search Rankings By One Spot?

    Targeting specific individual phrases with a link building strategy, for example, is dangerous stuff. You have to do that consistently, and often over a long period of time to get there, but you should be able to build your traffic, reputation, and...