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  1. 130 Questions to Ask When Choosing a Local Search Automation Tool

    What measures are taken to ensure data consistency across all channels so engines will index listings? How does [VENDOR NAME] ensure data is always up to date when locations go in or out of business? How do you ensure that locations that are no...

  2. 73% Lose Trust in Brands Due to Inaccurate Local Business Listings [Survey]

    When an online local listing for a business is incorrect, who’s to blame? Regardless of fault, the majority of people (73 percent) say they lose trust in the local business when it happens. Having an accurate listing is especially vital given...

  3. Local SEO & Listing Management: A Blueprint for Multi-Location Brand Success

    Claim and manage your map listings across Google, Yahoo, and Bing with same valid business data. Linking your map listings to local URLs, managing your NAP (name, address, phone number) in the "local ecosystem" through data aggregators, and...

  4. 4 Ways to Expand PLA Success in 2014

    Since details like address, hours, and directions are shared, retailers should treat local storefronts like their other online business listings and maintain consistency and up-to-date information. The local information shown in these ads gets...

  5. 9 Things You Must Update When Moving Your Business Location

    Beyond the local directory listings, it's worth changing as many local citation websites as possible to the new address or phone number. Are you thinking about moving your business to a new location? Your website, email marketing templates, email...

  6. SEO in the Age of Apps: Diversifying Your Mobile SEO Strategy

    The Google+ Local App sources results from Google+ Local on the web so optimization carries over, assuming of course that you are indeed well-optimized; Google Places is the thing of the past and while many listings carried over to Google+ many...

  7. Reality Check: Google Isn't 'Killing' Organic Search

    Reviews, a map and local listings seem fitting for a local-intent search like "Italian food". Start scrolling, you'll see a map, then Google local listings. Yes, there are two ads (which I automatically glaze over), but it's also followed by Yelp...