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  1. Yelp Trends Reveals What's Hot or Not Locally, But Beware of Unreliable Data

    Given the company's current track record, however, it's wise to be skeptical about basing your business around what Yelp says is trending. Yelp Trends can also help a business owner expand into related territory to try and keep up with the changing...

  2. 14 Top-Notch Resources to Help You Become a CRO Expert

    The Small Business Guide to Conversion Rate Optimisation (Simply Business) This Simply Business resource presents a step-by-step guide to CRO in unique fashion. What's more, the case studies listed can be filtered by the business's industry and the...

  3. How to Optimize Your Content Strategy With Social Listening

    How that content is used is dictated by your business model, but the fact is, content plays a role in getting users to your website and getting them to come back for more. Due to the very broad nature of yoga, many people on Twitter are talking...

  4. Top 10 Skills That Separate Real UX Designers from Wannabes

    Air: 2-3 business days Ground: 6-10 business days Users lack the knowledge regarding how long it takes to prepare the product for shipping, when the shipper will pick up the product, if the shipper's "business days" include Saturdays, etc.

  5. Google Search Quality Guidelines Now Reward Expertise, Authority, Trust

    Try to find as many reviews and ratings as possible and read the details of negative reviews and low ratings before inferring that the business has a negative reputation. At the website level, the raters to consider things like contact information...