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  1. 9 Reasons Why it Might Be Time For Marketers to Value Virtual Goods

    Facebook and location based social networks such as Foursquare are seen to be the biggest drivers of the social gaming economy and the virtual branded goods market in the west. Massive government investment in internet infrastructure to reboot the...

  2. Can You Afford Not To Attend Search Engine Strategies San Jose?

    Many organizations have limited the amount of testing and continuous improvement efforts in this poor economy, but it is a HUGE mistake. Find out how small companies with even smaller budgets can freely tap the world of social media and make easy...

  3. SearchDay | Is Twitter a Google Killer? Not Yet

    Online Retail Economy for the first quarter of 2009. CEOs Should Drink the Social Media Kool-Aid SEW EXPERTS: SOCIAL MEDIA MARKETING Inferior companies and products can no longer hide behind massive marketing budgets.

  4. Q&A with Piera Palazzolo, SVP of Dale Carnegie Training

    I quipped it was any executive who could keep his or her head above water in this economy. But that was changing before the recession, which is now in its 16th month, although it has rapidly accelerated as executives revised our budgets during the...

  5. 5 Search Topics You Need to Discuss with Your Client

    In a down economy, that's just not good enough. Budgets are shrinking, and marketers are looking for more sustainable, lower-cost strategies. Structurally, it's not uncommon to find client contacts whose business organization places a specific...

  6. 2009 is a Year of Change for Travel Search Marketing

    The economy is forcing travel search marketers to change the way they approach online marketing. I'd also love a little feedback from readers about the biggest travel marketing challenges you have in this economy, so we can address those issues in...

  7. SearchDay | Universal Search Should Be a Plus

    Tips for Travel Search Marketing in a Down Economy VERTICAL SEARCH Speculation has been rampant about how the travel industry will weather the economic storm, while search marketers everywhere scramble to squeeze whatever they can out of...