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  1. 5 Googley SEO Terms – Do They Mean What You Think They Mean?

    The present invention can instead be used later, in response to a query, in which case a user is not annoyed with near-duplicate search results. To convert an HTML page into a token sequence, all HTML markup in the page is replaced by white space...

  2. So... You Think SEO Has Changed?

    Certainly the case can be made that recent changes with keyword "(not provided)" has impacted our ability to measure SEO performance. But content marketing is costly, time consuming, requires a vision for your business as well as your marketing...

  3. Content Marketing Put a Man on the Moon, What Can it Do For You?

    Content marketing is all the rage today, but did you know the greatest marketing case study in human history actually occurred in the late 1960s and early 1970s? Bonney, the head of NASA's nascent Public Information Office made it his business that...

  4. Google & Bing Agree: Past SEO Success Guarantees You Nothing Today

    Google isn't the only search engine where this is the case. A lot of the times if you land on your site from a search result, even if they've been in business for 15 years, 14 years, sometimes they haven't updated their template or their page...

  5. 7 Reasons Your Blog Sucks & How to Fix It

    If you do need to promote yourself, leverage research and persuasive data to make a compelling case as to why customers should buy your products or your services. All too often, small business or startup owners try to wear every hat; they’re the...

  6. The Impact of Penguin 2.1: Recovery, Knockout Punches & Fresh Hits

    That was the case for this business owner. But they can; I’ve written several case studies about those recoveries in case you want to learn more. As I mentioned in the second case above, don’t stop analyzing your links once the initial phase has...

  7. Dissecting Moz's 2013 Search Engine Ranking Factors

    In this case, scientific analysis is certainly the best way to fine-tune your critical thinking. In this case, I think the metrics are about as solid as we can realistically hope for. Had that been the case, this would have been heavily snark-ridden.

  8. Google Algorithm Tweak Tries to Squash Mug Shot Websites

    Others simply want to see proof of innocence, and take it on a case-by-case basis, according to a story at The New York Times. The controversy is specifically surrounding the innocence or guilt of these people, in addition to the website's business...

  9. How to Build Your First Content Marketing Strategy

    But most often, this isn't the case. Google's recent Penguin algorithm updates have forced many business owners to take a hard look at their content strategy and link portfolios. Whether the main goal of your site is to make a little extra cash...