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  1. Social PR Tips to Get Fit for 2013 Digital Marketing

    Google is increasingly favoring local results in the SERPs that are personalized to the user’s exact geo location. If you are in the spotlight for good or bad reasons, utilize paid search to make your response the first result searchers are seeing...

  2. 7 Reasons Why Google Instant Makes SEO Dead-on Relevant

    So, despite streaming SERPs, results for every search term are still governed by the same algorithm - meaning that they are exactly the same regardless of how 'instant' they are. One of the marvellous effects of Twitter is that Rubel's blog post...

  3. 10 Missed Opportunities in Search Engine Marketing in Japan, Part 2

    The terms and structure can quickly get confusing to both your SERPs and your usability. Note only organic results (blue) and PPC ads (red) will be replaced by those of Google. A few years ago, Technorati claimed that the Japanese had more blog...