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Business b2b

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  1. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Google search manipulation starves some websites of traffic – PCWorldHarvard Business School associate professor Ben Edelman, who is a paid Microsoft consultant, puts out another anti-Google study, this time on flight search, and reports an "85...

  2. Social, SEO & Content: How to Create a Potent Integrated Marketing Campaign

    How much time and money should a business invest in social media? Before you start to deep dive into planning and executing your strategy, you must make sure you know the answers to two critical questions about your business:

  3. Linking From Within: How to Generate Links Through Existing Relationships

    The local business promotes the software at a discounted rate as a value-add to their product. Instead of looking at what other websites are doing to build links, identify the potential links that can be generated through existing relationships the...

  4. Combining Content Marketing, Conferences & Viral Content In 3 Simple Steps

    It does not matter if you spend $3,000 or $300,000 on a conference the key to success is how you utilize your content and assets, engage and share, and then convert business. Holistic content marketing strategies are important across all online...

  5. Building the B2B Social Media Machine: SES New York 2013 Sneak Preview #SESNY

    Our team will share how you can content plan to drive real business results. For B2B social media marketing to be a true part of the marketing strategy, qualitative data must be measured and reflected in a way that drives business.

  6. How SEO Attracts & Converts Customers in the 3 Purchase Decision Phases

    Whether your customers are seeking to treat health symptoms, get a better night’s sleep, find a new place to live, increase profitability of a business, reduce tax liability, find a destination for a wedding, or purchase a more fuel-efficient...

  7. Make the Most of Your Social Media Interactions: 9 Tips

    Perhaps you’re scouring Twitter for users talking about a topic related to your business and find a question from someone looking for insight. If you use Twitter or Facebook for personal or business use you have seen your feed get clogged one too...