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  1. Social Media Monetization in a 'Mobile First' World

    This has created an environment of fast and simple content creation that is fueling the experience of these networks and driving their rapid growth. Native ads also dovetail particularly well with the mobile environment because they are typically...

  2. Gaining Publicity With Social Talk Shows: Google+ Hangouts and Twitter Chats

    Tweets of Wisdom: Understand thy Chat Environment Once you have the environment and basics under control, check out the publicity benefits: Relationships with influencers built on mutual benefit. Google+ Hangouts and TwitterChats serve up publicity...

  3. 6 Reasons the Website (vs. Social Media) Should Be the Ultimate Destination for the Brand

    Some social media platforms make it difficult to leverage relationships outside the environment they created for you. Facebook, Google+, LinkedIn, Twitter, Pinterest, Foursquare, YouTube, and every other social platform each have unique terms of...

  4. 10 SEO Truths of 2012 for Agencies & In-House Teams

    It’s pretty safe to say that managing the clients’ or boss’ expectations in this turbulent environment are almost more difficult than the moving target of SEO itself. As the ways we sell and deliver SEO services continue to evolve, the hierarchy of...