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  1. Google Product Listing Ad Search Clicks Up 210%, PLA Budgets Grow 600% [Study]

    A Marin Software report says the move paid off – as PLAs surpassed click-through rates of standard text ads. Although conversion figures were unavailable, Matt Lawson, VP of Marketing for Marin Software, noted that a strong click-through rate is...

  2. The Call for Call Tracking Is Answered

    Both Google AdWords and Marin Software have announced solutions to track phone conversions and attribute their source to paid search campaigns. Yesterday Marin Software announced a new product, CallTrack, which is open platform for optimizing paid...

  3. Marin Software Raises $11.2 Mln To Boost Development

    Marin Software manages over $1 billion worth of annual search budgets from over 180 customers and has expanded outside the U.S.domestic market over the past year. Paid search management company Marin Software said it raised $11.2 million in Series...

  4. Maximum PPC

    The October 2008 Marin Software commissioned report from JupiterResearch sought to uncover some of the key search expansion trepidations. Jupiter's survey indicated that staffing was an issue for nearly 60 percent of companies with budgets greater...