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  1. Not Sure Where to Spend Your PPC Dollars? Try Google Insights for Search

    Perhaps they've heard of PPC working for others or maybe they received a $100 coupon from Google for AdWords Express. Regardless of what convinced them to give it a try, most times these businesses only have a small budget for online advertising...

  2. SES New York Veterans Don't Need No Schedule Optimization

    Actually, alumni of previous events may scan the schedule for more than a few minutes looking for market trends and business opportunities hidden in plain sight among the 65 conference sessions, six search engine marketing training workshops, six...

  3. How Americans Search

    And in general, men express a stronger preference for organic results than women, who tend not to have a preference. Help Set Your Budget with Pay-Per-Click Calculator. Google AdWords Tip: Use Negative Keywords.

  4. Search Marketing 2004: What's Right, What's Wrong

    He presented a webmaster's wish list that included features like warnings of shifting algorithms and index changes; some type of "express line' for accredited webmasters to report spam to the engines; agency-style commissions for selling paid...