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  1. Google Display Ads on Mobile Devices: How to Avoid the Erroneous Clicks of Children

    Remove the In-App game category from your campaign. Here's a screenshot of this in-app game category in the AdWords interface: Our GDN targeting found the right people based on cookies, or browser history, or search query history and that is great.

  2. Securing the Future of SEO: Global Brands & 5 '(Not Provided)' Solutions

    Not everyone is in this game yet and you may be able to reap the potential increased click through rewards and get a handle on auditing your content at the same time. Bing and Yahoo organic search data is available (unless the engines are used in a...

  3. SEO in the Age of Apps: Diversifying Your Mobile SEO Strategy

    The reasons why this shift in behavior matters are less readily apparent but rest assured that the move toward app-based search is a game-changer for search marketers. As users gravitate more and more towards apps for search, the types of content a...

  4. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Play Services Is Getting Real-Time And Turn-Based Multiplayer, Invitations, In-Game Chat, Lobbies, Leaderboards, And Achievements! Software must: be pre-approved by Google; offer one-click, complete uninstall; provide clear, full disclosure and...