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  1. How Personalizing Websites With Dynamic Content Increases Engagement

    Cookie Value (can be customized based on pages visited or time on site) Browser Personalizing the content makes this possible. By creating a dynamic web experience through personalized content, you can quickly move customers to conversion, which...

  2. Cookie Crunch: Complying with the EU ePrivacy Directive in the UK

    Many sites have done this by adding an information bar across the top of the page or a link in the footer to a "cookie policy". Browser extensions like Firecookie for Firebug and Ghostery can help with this alongside the knowledge of developers and...

  3. Google, Microsoft, Yahoo Working With White House on Do No Track Browsing

    The issue is particularly interesting from a UK and European perspective as it comes weeks before the so-called Cookie Law comes in to force in May, which will force firms to obtain the consent of users before deploying cookies on browsers.

  4. Microsoft Snipes (Only) at Google Over Browser Settings Circumvention Controversy

    Cranor had explained in her post that IE would block third-party cookies unless they had a P3P compact policy (CP), an HTTP header with code that summarized the cookie’s privacy policy. So P3P:CP="BOGUS CP" allows a company to circumvent IE cookie...

  5. Pot (Microsoft) Calls Kettle (Google) Black on Privacy

    We will not combine DoubleClick cookie information with personally identifiable information unless we have your opt-in consent. Instead of having horrible, evil products like Gmail, Google’s search engine, Google Docs, or Google’s Chrome browser...