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  1. SEO Strategies for JavaScript-Heavy Single Page Applications or AJAX Sites

    In fact, many next-generation interfaces are not easily done without the use of JavaScript as it removes the need for the user to actively click a link and for the browser to refresh the entire page. These pages are not intended for users unless...

  2. How to Identify Non-Ranking URL Page Types Using Google Site Search

    Using the Page Type workflow we've identified a page type, since we're using site search we know they're indexed, and changing search settings to show 100 results and using an SEO browser extension like SEOQuake results can be exported 100 at a time.

  3. How Personalizing Websites With Dynamic Content Increases Engagement

    Browser As seen below, Amazon.com customizes the content of the homepage based on products you have viewed in the past: Companies such as Marketo, HubSpot, and Pardot have been using the power of dynamic content and their platforms to drive one-to...

  4. How to Implement Adjusted Bounce Rate (ABR) via Google Tag Manager [Tutorial]

    When you load your site in a new browser tab or window, you will see the preview and debug window at the bottom of the screen. After previewing your new tags, you can revisit the browser tab containing Google Tag Manager and click the "Exit" link...