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  1. 10 New Media Trends Shaping the Lives of Modern Consumers @ClickZLive #CZLNY

    Zuckerberg took the example of Red Bull, as the consumer packaged goods company competes with ESPN and other broadcast brands via live action sports and other live events like the Stratos jump. The new ClickZ Live conference series kicked off in...

  2. Content Marketing Put a Man on the Moon, What Can it Do For You?

    Bonney, a former journalist, actively sought and recruited staff with print and broadcast media experience. A departure from his usual social media and digital flight pattern, Scott's "Marketing the Moon" tells the story of how NASA not only put...

  3. How Video Site NDN is Driving 500 Million+ Video Views Per Month

    From the Chicago Tribune and Christian Science Monitor to Breitbart and Journal Broadcast Group; digital publishers are increasingly relying NDN to power their entire video content management system: leveraging our technology to host and present...

  4. Effective Storytelling for Brands: How to Drive Discovery & Engagement

    The top down, broadcast advertising model is a relic of the past. Before Facebook, Twitter, or Pinterest, Google was already amplifying consumer word-of-mouth by retrieving and highly ranking user-generated media in organic search results.

  5. Gaining Publicity With Social Talk Shows: Google+ Hangouts and Twitter Chats

    The physical Orange Room space on the set segues into the social streams with the new hashtag #orangeroom, in essence creating a TwitterChat inside a historically traditional broadcast format. On Air" has a whole new meaning and isn't reserved for...

  6. Oklahoma Uses YouTube TrueView Ads to Boost Tourism for a Song [Case Study]

    She and her colleagues Jennifer Kalkman, Director of Digital Marketing, and Dick Dutton, Director of Travel Promotion, have diverse backgrounds (public affairs, finance, and broadcast television) but pride themselves in thinking and acting as a team.