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  1. Global Mobile Advertising Opportunities: Brazil. Russia, India & China

    Here's an overview and some tips on mobile advertising opportunities in BRIC nations. With the benefits that mobile advertising offers, such as targeting location and a large audience, advertisers and marketers throughout the world, especially in...

  2. CIVETS: New Global Marketing Opportunities in Emerging Economies

    Many economists advise making a move now to take advantage of these emerging markets, while the competition is still fixated with the BRIC countries. For many entrepreneurs, they are an attractive alternative to investing in the BRIC countries, and...

  3. Mobile Search Marketing for BRIC -- Country by Country

    China has the highest advertising spending among the BRIC countries' mobile subscribers and Internet users, totaling $223.2 million in 2010 and expected to triple to $699.9 million in 2012. In "Mobile Search in BRIC: Tips and Tricks" we looked at...

  4. Mobile Search in BRIC: Tips and Tricks

    Meanwhile, this report by Ernst & Young suggests that mobile subscribers in BRIC countries (Brazil, Russia, India and China) have surpassed users of broadband, Internet and television combined. Consumers in the BRIC countries appear to be...