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  1. How to Make Sure Check-Ins Don’t Check Out: Five Location-Based Marketing Tips

    Brands like Bravo, H rather, it's ramping up. With Foursquare topping headlines in the past year, many businesses are hopping on the location-based marketing (LBM) bandwagon. While many merchants hope check-ins will immediately generate sales, most...

  2. Radical LinkedIn B2B #PPC: Targeting Competitor's Employees

    After pulling out the firms revealed in the first few pages of Google SERPs, I type in a few I know like The Nerdery, formally Sierra Bravo. As predicted, LinkedIn, pre-IPO, rolled out features that many had been waiting on for quite some time: the...

  3. Juliette Powell, Author of 33 Million People in the Room, Teaching Rutgers Mini-MBA: Digital Marketing Courses

    Entertainment Television, Cirque du Soleil, and Bravo; Red Bull, Mozilla, Microsoft, Compaq, Trump International, the United Nations, the Department of Justice, Paltalk, Rocketboom and Nokia; as well as Nelson Mandela, Prince Charles, Sir Richard...

  4. Track Google Rankings With Google Analytics

    Bravo mate - this goes down as the Best Damn Google Analytics Filter Ever. Guest blogger for Yoast Andre Scholten has come up with what I think is the best filter ever created for Google Analytics. He has given us a way to track keyword rankings!

  5. Google TV Gets Boost with NBC Universal Deal

    NBCU also owns Bravo, USA, and several owned-and-operated local stations. Google has partnered with NBC Universal to broker a portion of the TV ads on some of its cable networks, and to develop new ways of measuring success of ads delivered over...

  6. SES San Jose 2008: Top 10 Stories

    Bravo SES! I'm sure there will be more stories to come out of the event, but this seems like a good time to recap the conference. A quick Google News search for “SES San Jose” finds 276 articles from the past month – 138 when the duplicates are...

  7. Viral on TV

    This Thursday Bravo will air "Outrageous and Contagious: Viral Video. While there's enough viral content—branded and independent—floating on the Web to supply a Bravo series, it would be more appropriate if Bravo used the clips to create its own...