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  1. 7 Content Marketing Tips to Recover From Google Penguin

    Relatability: A long history of research has shown that customers prefer to buy from brands that share their values. In a shocking twist, he appeared at a press conference for Brazil's national week of organ donation in front of a banner that said...

  2. U.S. Holiday Trends & Forecast: Top Shopping Days, Hot Searches, Mobile Shoppers

    But not just any boots; brands leading in terms of search volume include: In fact, the National Retail Federation forecast sales in November and December to increase 3.9 percent from 2012 to $602.1 billion – higher than the 10-year average holiday...

  3. Rand Fishkin Talks New Approach to Link Building, Content Marketing & Contextual Search

    Local Search for National Brands This can be a disadvantage to national brands who are trying to compete at the local level. Aside from paid search visibility, Fishkin suggested that brands could look at creating "some phenomenal piece of content...

  4. 6 Things We Learned From Marissa Mayer and Mark Zuckerberg at TechCrunch Disrupt 2013

    She also mentioned that brands usually do small iterations of their logo over time and most are so minor that no one really notices. PRISM is a mass electronic data-mining program run by NSA (National Security Agency) since 2007.