SEO News

Brand Name

RSS
  1. SEO Is No One-Trick Pony

    You can also use any number of link research tools (OpenSiteExplorer, MajesticSEO, ahrefs/) just to name a few. Developing a sound URL structure is very foundational to this effort (you would rather a URL such as www.sitename.com/products/name-of...

  2. Centralizing Location Data: 3 Steps to Local SEO Success

    Critical data for each and every location includes business name, address, phone number(s) webpage/site URL, hours of operation, categories, products/services offered and areas served. But what about a small business owner or a multi-location brand...

  3. Social Customer Service Secrets to Avoid Negative Search Results

    Set up alerts for your brand name using tools like Google Alerts, Mention, Topsy, and SparkCentral to find out what people are saying about you and then swoop in and save the day. Letting those customers wait could be the difference between a...

  4. 5 Key Takeaways From a Successful Social Media Campaign Built on Human Connection

    While the ATM, or Automated Thanking Machine, addressed long-time customers by name and thanked them for their loyalty with very personal gifts, an additional 20,000 bank employees distributed $20 bills in green envelopes to customers at exactly 2...

  5. 5 Takeaways From the World Cup for Global Search Marketers

    Or, you could use a language selector that is written in the local language (for example, if your site is in Portuguese, don't name the "English" selector "Inglês"). Imagine if your company were to get 4 million to 5 million new brand advocates...