They ran only one ad on "Saturday Night Live," which was primarily viral during the time as a result of the success of Tina Fey's Sarah Palin spoofs (more than 50 percent of the views were within social media).
It's also intriguing that searches for Sarah Palin funnel to the McCain-Palin page, whereas Biden has his own distinct fan page. Unfortunately for the McCain ticket, their largest ancillary group is the rogue "I Have More Foreign Policy Experience...
Google) Insights on VP Candidate Sarah Palin BRAND EQUITY The recently announced Google Insights tool provides unprecedented data on Google's user searches and trends. Here are three quick tips on how to leverage Google Insights, whether you're...
Google) Insights on VP Candidate Sarah Palin BRAND EQUITY The recently announced Google Insights tool provides unprecedented data on Google's user searches and trends. Here are three quick tips on how to leverage Google Insights, whether you're...
John McCain's selection of Sarah Palin as a running mate was certainly a surprise. While the Republicans are buying terms like "VP Palin," "Sarah Palin," "Palin," etc.they've missed terms like "Governor of Alaska" and "Vogue Sarah Palin.
In today's building brand equity column, "(Google) Insights on VP Candidate Sarah Palin," Erik Qualman offers three quick tips on how to leverage Google Insights, whether you're running a Presidential race or a brand marketing campaign.
