The evolution of SEO as a term into a sort of inbound/relationship marketing catch-all, in addition to its technical aspects, regardless of how we feel the industry itself is changing, could lead to dilution and further confusion.
Now would be an excellent time for Linden Lab to re-evaluate their projection models and cease to create marketing strategies that depend upon brand and product dilution in order to make them work. We've all heard that phrase, and it's true, quaint...
Q: What can companies that have multiple business units or franchisees do to avoid the common pitfalls of cannibalization of budget and dilution of brand? A: "Dale Carnegie has been in business for over 96 years and has always believed that a...
The greater the quantity of information, the higher the level of dilution in terms of targeting. Unless you have a large, established, well-known brand, it isn't a good idea to include it within the page title.
Anchor Text Dilution Even if a site doesn't directly sell a product, top rankings for a product or brand name are essential to public relations and marketing strategies. Link building campaigns often take a back seat to traditional offline...
We avoided silos about the actors as they are extremely prolific and popular; heading in this direction would be difficult because of competition and a dilution of mentions across the web. Create keywords – Don't stop with the brand name; think...
Companies that have relied on unique names to set their brand apart from others are now facing increased competition online to come up on the top of search results, which may lead to brand dilution or customers being diverted away from the...
Companies that have relied on unique names to set their brand apart from others are now facing increased competition online to come up on the top of search results, which may lead to brand dilution or customers being diverted away from the...
