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Brand Building Erik Qualman

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  1. Twelve Twitter Tools, Tips, Tricks, Techniques and Twoubles

    Erik Qualman, EF Education on the future of search and social media at SES New York 2009 Mulligan also interviewed Eric Qualman, Global Vice President of Online Marketing for EF Education, at SES New York 2009 about the future of search and social...

  2. Guy Kawasaki and John Gerzema to Keynote at SES New York

    Erik Qualman wrote an article for Search Engine Watch entitled, "10 Ways Twitter Can Make Money. Fortunately, most of the content for the two keynotes, Orion Panel, 65 conference sessions, and nine training workshops will be brand new and even the...

  3. SEW Experts: Social Media Madness -- The Sweet 16

    In today's building brand equity column, "Social Media Madness -- The Sweet 16," Erik Qualman scores each company's strengths and weaknesses, along with details on how your company or brand can leverage these social media offerings.

  4. SEW Experts: 4 Ways Facebook Can Make Big Money

    In today's building brand equity column, "4 Ways Facebook Can Make Big Money," Erik Qualman gives his gift to Facebook: four ways to make some big money this year. Facebook celebrated its fifth birthday last week with 150 million of its closest...

  5. SEW Experts: 7 Social Media Predictions for 2009

    In today's building brand equity column, "7 Social Media Predictions for 2009," Erik Qualman shares seven things to look for this year. It's a new year, which means it's time to raise a virtual glass within your social network and toast your...

  6. SEW Experts: President 2.0

    In today's building brand equity column, "President 2.0," Erik Qualman explains that his appeal to younger audiences, and need to get exposure in a primary race against an established opponent led Obama to develop his online strategy.

  7. SEW Experts: Trick or Tweet for CNN

    In today's building brand equity column, "Trick or Tweet for CNN," Erik Qualman explains that companies need to relinquish the total control they've had and allow users, consumers, viewers, etc.to take their rightful ownership.

  8. SEW Experts: Obama is Winning the Internet War

    In today's building brand equity column, "Obama is Winning the Internet War," Erik Qualman looks at these indicators and shows how they can be applied to your business. Election Day in the U.S.is fast approaching and it's anyone's guess who will...

  9. SEW Experts: Economic Depression 2.0

    In today's building brand equity column, "Economic Depression 2.0," Erik Qualman notes that one likely outcome is a permanent shift from traditional channels to online marketing. Using some past economic low times as historical guides, what can the...

  10. SEW Experts: Can Google Predict the Next President?

    Erik Qualman shows how the same can be done in the political world, as McCain and Obama are trying to build up their respective "brands" in the eyes of voters. In today's Building Brand Equity column, "Can Google Predict the Next President?