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  1. 5 SEM Spying Strategies You Can Use Today to Generate More Profit

    Not a bad summary for just entering my competitor's domain into the search box. This information is primarily on paid advertising, but on the SEO / content marketing side of keyword competitive spying, the example below shows the keyword "Web...

  2. 4 Simple Ways to Use Web Analytics for Smarter CRO Testing

    Fun fact: Task completion rate is a much better measure of engagement than time on page, page exit percentage or any other out-of-the-box GA metric. Identify custom data that might need to be captured in addition to what GA tracks out-of-the-box...

  3. How to Dominate the Entire First Page of Google

    Below are two big box home improvement retailers that are capitalizing on some of these extensions. Dominate the entire first page of Google for brand related search queries. In recent months, Google has made this task even easier, by reducing the...

  4. Google in 1998: New Easter Egg Takes You Back in Time

    To see it for yourself, go to Google and type "google in 1998" (without the quotes) into the search box. Here's what Google's search results looked like in 1998: Sadly, you can't do an actual search on 1998 Google.

  5. How to Write Great Content: Because Awesome Content Won't Write Itself...

    You have to get out of your bubble, your box, and sometimes your own way and let the content come to you. Another tool I really like for content ideas is Google Keyword Planner. While this tool is free to use, it does require having a Google...

  6. Need a Timer? Use Google

    But now you can type specific search query into Google's search box, and Google will create a timer for you right on the search results page. Google has a new fun tool built within their search. Google's timer will also give you a warning if you...

  7. Bing Autosuggest Expands to Take on Instant Search, Knowledge Graph In One Fell Swoop

    Combining autocomplete with Bing Snapshot Search – an element that resembles Google's Knowledge Graph – the new and improved Bing Autosuggest shows near instant information in an area attached to the search box.