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  1. How to Use Google Analytics Site Search Reports

    The words and phrases that your visitors have used in your search box are recorded here so that you can work out what people are looking for on your website. You will find a tick box under this option which gives you the choice to strip parameters...

  2. Google Brings NHL, NBA Video Highlights to Search Results

    The video is embedded at the top of the search results, with the score in a box on the left and the video beside it on the right: Google has launched a new feature that allows sports fans to see video highlights from the previous night's game when...

  3. Your SEO Competition Isn't Who You Think It Is

    Fact is, if you aren't thinking outside of the box when you're looking at your online competition, you're likely to find out that you're no part of the competition at all. I had the pleasure of discussing the SEO competitive landscape as part of...

  4. A 5-Step Action Plan for Influencer Marketing & 9 Expert Tips to Get You Started

    The leading brands and agencies have understood influence isn't about megaphones and popularity and the social web is not one big soap box. Anyone can do bad influencer marketing. The real question is can you do good influencer marketing?

  5. The Smart Way to Optimize Your Amazon Sales Strategy

    Not all product categories are eligible (e.g.books is a closed category) and only products that win the buy box are eligible to have their ads show up. This one’s a little out of the box. Additionally, high conversion rates on Amazon have a direct...

  6. Many Web-Only Retailers Fail to Offer Optimized Mobile Experiences [Study]

    This site used responsive web design and featured most of the major criteria, showcasing a search box, shopping cart, and sign-in above the fold. Search box The Search Agency today released a new mobile scorecard report, which looked at the Top 100...

  7. Task Analysis: The Key UX Design Step Everyone Skips

    Suggestive selling – nothing goes better with your flower purchase than a box of chocolates. Some folks claim to do it, but what they do is not task analysis. First, a definition: Task analysis is a step-by-step analysis of the users' task, from...