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  1. Last-Minute SEO - Here Come the Holidays!

    Since most companies don’t start making the majority of their money until Q4 (the term "Black Friday" came from the idea that most companies don’t turn a profit until that day of the year), website visibility during this time of year is often very...

  2. Panda Has a Smartphone – Here Are 7 Things You Can Do to Test It Now

    Hint, the Most Important Line of This Column Is Coming Up…) I’ll give you a second to read that last line again. Click the Apply button at the bottom of the menu to apply the filter. When companies are hit by Panda and see a huge drop in Google...

  3. Kiss Your Ads Goodbye: How Net Neutrality May Impact Content & Advertising

    Yet, the policy could impact them directly where it really counts – the bottom line. One could argue that the discussion around Net Neutrality has been designed to be so boring and complex that ordinary consumers and entrepreneurs tune it out.

  4. A Recipe for a Tasty Semantic Search & SEO Salad

    Possibilities range from simply achieving high search engine ranking for specific search terms to anything that improves a website's bottom line. It seems that there's a lot of misunderstanding surrounding the way that search engine optimization...