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  1. Conquering Content Marketing, Step 2: The Content (and Plot) Develops

    A perfect body! All girls want a perfect body, but it's unattainable. I can see it now, a huge billboard showing super-thin models in our tightest jeans with the words, 'British Outfitters – The Perfect Jeans for the Perfect Body.

  2. SEO in 2014: How to Prepare for Google's 2014 Algorithm Updates

    Increasing authority connected to your body of work. Authorship, which brings your body of content together, will play an important role in the SERPs as well as strengthening your Author Rank. As a result, we've seen a trend where the "minimum...

  3. How to Increase Conversions for Your Best (and Worst) Performing Keywords in 6 Steps

    For example, review title tag structures; keyword placement in headlines, subheads, and body copy, image tagging and see if you can make improvements. Add anchor text links on those pages back to the pages you're trying to rank higher, so you can...

  4. Google April Fools' Pranks 2013: YouTube Closing, Google Nose, Gmail Blue & More!

    Taxi Cab - Leather seats, masked by body odor and cigarette smoke from the prior passenger macarena step-by-step", or even "what it means when you text hey girl good night but she doesn't answer", Google will show you some of the least popular...