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Bluekai

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  1. Marin Software Stakes Claim as First Google API Partner to Support RLSA

    Audience Connect leverages data from the BlueKai Audience Data Marketplace. Marin Software's website explains, "Audience Connect combines your critical first-party data with thousands of attributes of audience data across millions of buyer profiles...

  2. 3 Keys to Activating an Audience with Smarter Content

    There are a number of good free and premium platforms out there to gather and analyze actual demographic, psychographic, behavioral, and social audience attributes, including Quantcast (free), Google Analytics (free), comScore (paid), Lotame (paid...