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  1. Microsoft CEO: We've Got Siri Beat, Bing vs Google = Draw

    While acknowledging the value of their alliance, Ballmer noted they Microsoft had been “lucky” their bid to buy Yahoo for $44 billion wasn’t accepted just before the market crashed in 2008. Since that last visit, they’ve more than doubled their U.S...

  2. 10 Missed Opportunities in Search Engine Marketing in Japan, Part 2

    Last month, we covered missed opportunities in Japan, including understanding the search engine market, mobile search, landing page design, paid links, and hosting and top-level domains (TLD). Hire the correct Japanese translator who is a native...

  3. Conductor Aims To Conduct Culture Of SEO Throughout Your Organization Via Searchlight

    While most companies focus on their traditional enemies in the market, the relative simplicity of search has leveled the playing field and created new opportunities for smaller, aggressive and more agile competitors to make a land grab for any of...