These lines have blurred so much, in fact, that most traditional journalism publications have blogs (example 1, example 2, example 3). Compared to 1980, publicists now outnumber journalists by 6:1, according to research conducted by Jamil Jonna.
They now include not just straight news sources, but also blogs and alternative news sites. Since launching universal search results in 2007, Google has been integrating many more non-traditional search results, adding videos, news stories, sports...
In addition to providing Webmaster Tools, Google provides resources including articles, forums, blogs, and videos. In a new Webmaster Help video, Google's Distinguished Engineer Matt Cutts reveals five of the biggest basic SEO mistakes webmasters...
However, keep in mind that Quora is a relatively new entrant and while Quora has attempted to add users through new offerings such as publishing blogs, quality still trumps quality on Quora. Use this guide to get more clarity on the benefits of...
When blogs hit the scene, we launched the BOTW Blog Directory to help bloggers connect with an audience. GH: We launched the BOTW Media Network about seven years ago, a network of blogs publishing content on approximately 60 topics.
You could list all your social profiles, blogs and websites, post photos and videos, map places you've lived for your entire life, provide your address and contact information – all in one spot. Not long after Google+ was launched, I came to the...
Created dummy blogs with robot-generated text. Isn't one in a series of over-optimized anchor text on irrelevant blogs and forgotten directories. Spammed blogs with comments. How do we, as search marketing professionals, defeat the legacy of spam?
Guest posts: This one is a little tricky, as I'm referring to real blogs and not the "made for guest post "blogs. Blogs in which all of the content is created by a "guest". Blogs which allow unnatural links in the content or the author bio.
Those consultants ended up building exact match anchor text links in spammy directories, in blogrolls on spammy blogs, and via comment spam. When business owners first reach out to me about a Penguin hit, their emails can be hard to get through.
You don't have to stick to just other catering or food-related blogs. You can hit the mommy bloggers (meals on the go), fitness blogs (a post on gluten-free or raw cooking), DIY/craft blogs (how to organize a kids birthday party on the cheap...
Give away websites (Freecycle, Fiverr, mom blogs…) If you're a small local business, having a Google+ Local profile is imperative to putting your brand – quite literally – on the map. Google Places was recently replaced with Google+ Local – a...
To build a relationship with the editors of blogs, Orabrush has also created customized videos like this one for Rob Beschizza, managing editor of Boing Boing. It was retold at SES San Francisco 2011.
Users tasked with digesting complex value propositions or deals that require an investment of more than $100 typically utilize multiple touch points such as forums, reviews, and key influencer blogs. While self-reported data is leaps and bounds...
Blogs (if you’re doing it right) are a more active type of medium versus your website, as the messaging on your website tends to be more static and doesn't get updated as often. How much time and money should a business invest in social media?
Curated Content: Mammoth resource lists, extensive "best blogs in a niche" articles and weekly round ups are each examples of curated content you can publish and leverage engagement triggers to gain relevant links.
Speakers Erin Everhart (@erinever), director of web marketing, 352 Media Group, and Jo Turnbull (@SEOJoBlogs), founder, SEO Jo Blogs, explained how to build a relationship versus a link and broke down case studies to illustrate why relationship...
Simply by working with Gary, we were excited to receive validation of our effort's credibility from tort blogs such as Global Tort”. The science fiction writer, A.E.van Vogt first coined the term “nexialist” – someone who was trained in “integrated...
An analysis of "SEO" vs.social media" coverage on the top two major tech blogs, while not the most scientific study ever done, shows that social media was covered 4x more frequently on TechCrunch and 58x more frequently on Mashable.
There must be 101 misconceptions about quality score on blogs and discussion forums right now. Ultimately, quality score is a useful tool with which you can prioritize opportunities and optimizations.
Jo Turnbull is founder of SEO Jo Blogs and a blogger for State of Search. If you'll be at SES New York next week, you'll notice that there's a session called Screw Link Building, It's Called Relationship Building.
