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  1. The Challenge of Enterprise Link-Building in a Content Marketing World

    Reading industry leading blogs to see what topics are getting the most traction and viewing those topics through the eyes of your company (or your client) can produce a number of excellent ideas. This is why it's so important for corporate bloggers...

  2. How to Solicit Feedback from Prospects and Customers

    If we're less lucky, our dissatisfied customers broadcast them publicly via Twitter, our Facebook fan page or on their own blogs. My wife and I are just waking up in a small bed and breakfast in Chimney Rock, North Carolina, which is about four...

  3. 14 Top-Notch Resources to Help You Become a CRO Expert

    But his blog was different from almost every other "mainstream" digital marketing blogs. Even those considered to be CRO (conversion rate optimization) experts had to start somewhere. Nobody knows right away how to optimize websites as soon as they...

  4. 10 Shocking Facts About Content Marketing Today

    This statistic highlights one key factor that anyone who uses the Web can't ignore – people love blogs. Social media sites and blogs reach eight out of 10 Internet users in the U.S. Furthermore, company blogs can quickly become a go-to resource for...

  5. gShift Gives Marketers Additional Ways to Track Content Performance

    Content marketers who are taking the torch in becoming more SEO-friendly and social-friendly when they’re writing their content want to understand specific performance on one blog or a campaign of blogs for a certain period of time," says Chris...