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  1. A 5-Step Action Plan for Influencer Marketing & 9 Expert Tips to Get You Started

    All too often marketers want to target generic groups such as mommy bloggers or tech bloggers. Anyone can do bad influencer marketing. The real question is can you do good influencer marketing? The leading brands and agencies have understood...

  2. Blog SEO Quiz – Test Your Blog Optimization Knowledge

    One example is author pages – both regular authors and guest (bloggers) authors. Blog optimization is no exception. For example, since blog software was first invented, I have heard many search engine optimization (SEO) professionals preach that...

  3. Conquering Content Marketing, Step 3: Facing the 'Fans'

    Hand in Hand: Combining Social it turns out many of them were experienced bloggers who understood the ins and outs of online marketing. For SEO, Lisa can use the British Outfitters website as the campaign hub, with numerous spokes of consumer...

  4. YouTube Vloggers and Haul Girls Crush Big Beauty Industry Brands [Study]

    She's just one of the best known YouTube vloggers (video bloggers), "haul girls", and other beauty content creators who are crushing big brands in the beauty industry. Apparently, Michelle Phan isn't the only YouTube beauty guru who is radically...

  5. Conquering Content Marketing, Step 2: The Content (and Plot) Develops

    The memes hit Tumblr and Pinterest in force, prompting bloggers to churn out exaggerated stories without any real fact checking. Get your product in consumers' hands: If you're new to the market, send free samples to bloggers and influencers.