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  1. 8 Lessons Learned From Owning a Search Agency for 15 Years

    Image Credit: If you love marketing, enjoy people, like to work hard, and can deliver real results for your clients, you will be able to build a successful agency.

  2. SEO Is No One-Trick Pony

    Once you have developed a list of targeted keywords, you must determine how these keywords match up with content that you current have on your website (or other properties – see Social Media Marketing) and what content you may need to develop...

  3. Last-Minute SEO - Here Come the Holidays!

    They could also be press releases, syndication, blog outreach, affiliates, or even AdSense. Buyer Beware: Outreach is not buying press releases and guest blog posts on blog networks. Since most companies don’t start making the majority of their...

  4. How to Optimize Your Content Strategy With Social Listening

    When using social listening tools, you can dive all the way down to specific blog post, forum post or even a tweet or status update. If you aren't familiar with social listening, sometimes called social media monitoring, it is the practice of...

  5. Top 10 Skills That Separate Real UX Designers from Wannabes

    Have you read their blog posts or LinkedIn discussion entries? While task analysis is a key component to any successful design effort, it's only the first step. Clearly articulating the problem produces much more successful solutions.

  6. 10 Shocking Facts About Content Marketing Today

    Marketers can utilize the company blog to entice readers with calls-to-action and content offerings for lead capture. Companies with an active blog generate 67 percent more leads per month Whether your buyer persona is most frequently on LinkedIn...

  7. 5 New SEO Mantras to Replace Old, Inefficient Thinking

    Every post is a fantastically in-depth learning opportunity and the RSS feed of a new blog post is always a happy occasion. If you're dividing articles into part one and part two just so you have something to post on your blog to hit the one-post-a...