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  1. Writing Your Way to the Top of Search and Social Results

    After all, don’t we want to influence the quantity and quality of traffic to a website or blog from search and social? If we look at just Google search traffic, organic results dominate, receiving about 80-82 percent of its search traffic, while...

  2. Dealing With Onsite Duplicate Content Issues

    SmallSeoTools: To check for plagiarism, copy and paste your blog post in the box and the tool will tell you how original is your content. It conducts a Google cache check, 404 check, and www versus non-www check by checking the headers returned by...

  3. SEO Is No One-Trick Pony

    There are currently more than 1 million results for an "allintitle:" search on Google for "homepage" and nearly that many for the same search for "home page. Once you have developed a list of targeted keywords, you must determine how these keywords...

  4. Google's New Structured Snippets Pull Facts Into a Page's Search Results

    From the Google Research Blog: This week, the Google Research team unveiled "structured snippets," which presents an additional way Google pulls data from a Web page into its search results. Google Web Search has evolved in recent years with a host...

  5. The Challenge of Enterprise Link-Building in a Content Marketing World

    It's been pretty clear to most SEO professionals for a long time, even before we knew what a Google Penguin was, that link-building at the enterprise level (and really at every level) would have to go beyond old-school tactics like directory...

  6. Last-Minute SEO - Here Come the Holidays!

    They could also be press releases, syndication, blog outreach, affiliates, or even AdSense. Buyer Beware: Outreach is not buying press releases and guest blog posts on blog networks. For those who might not know what those little "ad" symbols...