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  1. Matt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to Know

    Here's a Really Evil Example: http://www.mattcutts.com/blog/guest-post-vanessa-fox-on-organic-site-review-session/ … See the dofollow "site review tool" link. It is just that now webmasters need to look at guest blogging as simply a vehicle to get...

  2. Why an Optimized Content Strategy is Crucial for Social & Search

    Clicking the +1 button on a piece of content is shorthand for “this is pretty cool” and, you guessed it, another social signal that affects organic search rankings. While the fundamentals of organic search optimization remain important – such as...

  3. SEO's Achilles' Heel: The Misdirected Attack on Search Engine Optimizers

    I blame the executives who push for more organic traffic right here, right now, despite being told that search engine optimization was more of a marathon than a sprint. Then, a whole week later, the COO is darkening your door asking where all of...