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  1. Matt Cutts: EXIF Image Metadata is 'Potentially' a Google Search Ranking Factor

    This could be done to help ensure specific photos were taken at a particular business in question, such as for local results. The short answer is we did a blog post in April 2012 where we talked about it and we did say we reserve the right to use...

  2. 4 Ways B2B SEO Tactics Augment Event Marketing Initiatives

    For regional events, consider outreach to local business publications and organizations for link acquisition and show visibility. B2B marketers realize that they need to consistently reach their target audience to successfully close business.

  3. 7 Ways to Make Your Google Search Result Stand Out

    By helping Google understand the link between your business listings and your website, you are more likely to have the map listing shown just below your search result. Claiming your business listings and filling out your profiles completely help...

  4. How to Build Your First Content Marketing Strategy

    Google's recent Penguin algorithm updates have forced many business owners to take a hard look at their content strategy and link portfolios. Whether the main goal of your site is to make a little extra cash each month or your site the main hub of...