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  1. Yahoo Retires Less Popular Products to Make Room for New Innovation

    Do you think that the large number of changes will push users to try other search engines such as Google or Bing? In a blog post confirming the move, Jay Rossiter, senior vice president, Cloud Platform Group at Yahoo writes, "Over the past two...

  2. Forget Big Content – Small Content Is Critical to Search Success

    Read any popular digital marketing thought leadership blog and you'd be bombarded with the notion that "big" content is the future of search and social success. And given that user behaviors are also changing with regard to how we use search...

  3. Google: Local Searches Lead 50% of Mobile Users to Visit Stores [Study]

    What Google found was that four out of five people surveyed used search engines to conduct local searches. In a blog post, Google gave tips for making local ads more relevant: New Google research says that 50 percent of mobile users are most likely...

  4. How to Avoid Buying a Bad Domain – Tips From Google's Matt Cutts

    If despite all of that you buy the domain and you find out there's really scuzzy stuff going on and it's got some issues the search engines, you can do a reconsideration request," Cutts said. Were they talking about it in a bad way like, 'This guy...

  5. Search Engine Optimization Companies: Break Google's Rules to Get Top Rankings?

    Or should we continue down the slow and steady path with the hopes that the search engines may actually reward those of us doing the right thing, one day? It's mostly blog comment spam. Apparently, in order to rank for [search engine optimization...

  6. What is SEM? Depends on Who You Ask

    Search engines, leading authorities, and industry professionals fail to agree on the definition of "search engine marketing". The idea is to use search engines to market your products or services. To me, SEM covers the whole gamut of marketing via...

  7. Secure Search, Rank & Finding Lost Keyword Traffic: A Conversation with gShift

    Adams pointed me to a post on gShift's blog where they talk more about this, and stated that while Hummingbird is the future of search, and centered on voice search and the mobile era, it's really about lending a certain level of comfort to Google...