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  1. The Role of #Hashtags in Social Media and Search

    Although you can't prevent others from using the hashtag, it may be useful to claim a hashtag that could be integral to discussion around a trademark, promotional campaign, or event. If you're using a hashtag for a specific event, be sure to...

  2. Digital Swag from SES Chicago: Free SEO & E-Commerce Takeaways #seschi

    Here are a few examples of “digital swag” you can take advantage of, whether you were able to attend the actual event or not. For more useful conference takeaways, see our SES Chicago blog coverage and check out SEW Weekly (also available on iTunes).

  3. SEO Wars: Forget Black Hat, White Hat - What Color Is Your Lightsaber?

    Well, actually, a few weeks ago at the SES San Francisco Conference, folks attended the "Black Hat, White Hat" event. Select and vote for the lightsaber badge that best represents your SEO identity - Share it, tweet it (#SEOwars), and post it on...