Email marketing, social media, community engagement in forums, and guest blog posting are efficient mechanisms for spreading the word about engaging content. This prospect creates fear for many small businesses who depend on search engine...
In a new blog post, Cutts stated that the rollout is now complete and affects 2.3 percent of English-U.S.queries, and that it affects non-English queries as well. Webmasters have been watching for Penguin 2.0 to hit the Google search results since...
Turning a video interview into a summarized blog post (published and indexed) along with a guide (not published or indexed and used for MA). Rewriting an article three different ways and posting in three different locations (internal blog, external...
Putting careful thought and hard work into each link ensures happy blog owners, happy audiences, high quality links, and long-term rankings. Find the webmaster or blog owner's name. Don't abuse the blog owner.
This segment doesn't remove blog traffic, but it does remove folks who landed on your blog (defined as "/blog/" here – modify as required for your blog) and only looked at one page. Segment Contributed by: Avinash Kaushik is the Digital Marketing...
A microblogging tool that forces copy-like conversations, Twitter enables quick information to link backs to important web pages of conversion (i.e.your website and your blog. When your content is placed on Google+ it has the chance to rank higher...
In an announcement made April 23 via the YouTube Creators blog, YouTube let users and creators know that there would be a change, or rather a series of changes, coming to the homepage feed (or sub-box) and the way that it is organized.
As I explained in my blog post about BeastRank (right before Graph Search went live), I fully believe that likes, shares, comments, etc.could impact Local Graph Search rankings. To learn more about my findings, and how to track Graph Search keyword...
Major media/blog sites are always hungry for content. These may be simple questions they ask in their blog articles or on social media, but anything you can do to attract their attention is great. It is easy to check to see if they do, with a...
Tools to convert blog posts to e-books: Content Item #1: Blog Posts Plan and write a series of 5 or more blog posts around your core idea. Compile your blog posts, add an introduction, cover page, table of content, some images, header, footer, and...
This data set can be critical for SEO-specific web pages like blog posts or viral marketing assets, usually meant more so for driving traffic and link acquisition, as opposed to direct leads. Results show what pages logged-in searchers landed on...
Whether you require someone to blog about an experience they had to be entered into a contest or require someone to share a link via social media, you want to make sure you've acquired a link. As search engines have changed what they are looking...
Hell, the FTC even updated its guidelines to include blogger reviews and The Huffington Post (remember, it's a blog) just won The Pulitzer Prize. With the rise of digital publicists – especially now that the group encompasses not only traditional...
This certainly shows that it will be increasingly important for websites that provide any kind of news to try and get their publication or blog into Google News. Since launching universal search results in 2007, Google has been integrating many...
When users search for your app, they often want to go deeper and see what in-app content fellow users find interesting," said director of product management at Google+ Seth Sternberg in a blog post. Google has announced that its desktop and mobile...
Content Marketing Tactics from the Trenches: How to Execute a Blog really is and why most ad impressions are wasted spend, and overcome common challenges faced by the search marketer, such as view-through measurement and display creative.
One thing is certain, as Bing continues to slowly gain search market share and they will continue to test and "challenge the status quo," according to their recent blog post. Are you seeing less than 10 results in your Bing search results?
Blog Tag/Category Pages: These pages are a regurgitation of blog teaser content snippets and don't need to be featured in search results. Site managers and marketers can become complacent with their sites, viewing the same top level and product...
Would it work best as a video, an in‐depth report, an interactive piece, a blog post, an infographic or something else? If people don’t know we exist, they won’t ever see our blog or articles or social media, no matter how great they are.
If you write a blog post, you’ve got something to say, you’re not just creating words and synonyms. Suppose I have a site that covers fishing overall (A) – Search Engine RoundtableOnly one page penalized due to 12 megabytes of spam from 21,169...
