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  1. 16 Secret Google Analytics Advanced Segments Worth Their Weight in Gold

    How to Use this Segment: Apply this segment to the Network report under the Audience section of Google Analytics. This segment doesn't remove blog traffic, but it does remove folks who landed on your blog (defined as "/blog/" here – modify as...

  2. 6 Billion Hours of Video Watched on YouTube Each Month

    In a post on the YouTube Blog, Kyncl said this new data on Gen C "underscores a shift in consumer behavior, and now, Nielsen has further amplified this point by concluding that YouTube reaches more U.S.adults ages 18-34 than any cable network.

  3. Google Active View Format Gets Accreditation

    Active View, introduced in 2012, lets advertisers reserve inventory on the Google Display Network and pay only for those that meet the Interactive Advertising Bureau’s proposed viewability standard of at least 50 percent of an ad being visible...

  4. 14 Tips on How to Become a More Efficient SEO Professional

    Chances are you probably have a social network open in another browser tab right now as you're reading this, and you've probably checked your email at some point in the last 10 minutes. WriteMonkey is a word processor with a totally stripped back...