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  1. Google Active View Format Gets Accreditation

    Active View, introduced in 2012, lets advertisers reserve inventory on the Google Display Network and pay only for those that meet the Interactive Advertising Bureau’s proposed viewability standard of at least 50 percent of an ad being visible...

  2. 14 Tips on How to Become a More Efficient SEO Professional

    Chances are you probably have a social network open in another browser tab right now as you're reading this, and you've probably checked your email at some point in the last 10 minutes. WriteMonkey is a word processor with a totally stripped back...

  3. Combining Content Marketing, Conferences & Viral Content In 3 Simple Steps

    Network with a purpose - share content and insight. Blog around specific topics on the show agenda and match ideas to your content. Be creative with post show content and collaborate with attendees after the show – this can take the form of speaker...

  4. Search Marketing Integration Starts With Your Sales Team

    We all have a network of friends and colleagues, but those friendly salespeople are the typical extroverted social butterflies, and naturally have a much larger network. This network can be tapped into and used for SEO, including LinkedIn, Facebook...