As AdGooroo points out in the in-depth analysis of their findings on their blog, the 2.4 billion travel-related search queries is enough for every man, woman and child in the United States to have performed 7.5 Google searches each.
In contrast, Bob Moog’s synthesizers produce beautiful, organic and rich sounds that are, nearly 50 years later, regarded by many professional musicians as the epitome of an electronic instrument," wrote Google Software Engineer Joey Hurst on the...
I often say, ‘If a company doesn't have anything interesting to say, they have bigger problems to solve than where their next blog post is coming from,’ Odden responded. A change in perspective that allows the brand to see things from their...
Bing recently published a blog post by Senior Product Manager Duane Forrester, featuring a short poem about their nemesis: Unlike some of the other sniping, however, Forrester’s helpful blog post offers tips for a more solid web strategy.
Matt Cutts posted his own example of “spun content” on the Official Google blog in the announcement of the algorithm update later dubbed “Penguin. The characteristics of a spam blog, otherwise known as splogs, are poorly written posts about a wide...
Betty Givan, owner of the successful cooking channel, Betty's Kitchen, has such a well optimized channel that in 2010 the Official YouTube Blog asked her to share her recipe for meta data. To celebrate the day on SEW, we thought it would be cool to...
There are many other ways of testing algorithmically for link or blog networks and one of the easiest ways is for the search engines to look for clusters of links in the web graph. Next up is developing the understanding of where on the page your...
As community managers, there is a tendency to take on lofty tones in tweets, blog posts, etc … when you may not truly understand the vernacular of a particular subject or community. Advertising, Marketing t mean they understand content that engages...
Erin Ledbetter from Ignite Social Media Blog highlighted this and a number of other user insights in her recent post, The Marketers Guide to People Who Pin. The truth, as with many things online marketing-related, lies somewhere in the middle.
Blog networks B - Backlink Profile, Blog Network, Bing, Blekko, Bait When those of us in search marketing talk and write about link building, we tend to use terms that we think are very commonly understood.
Your Website’s Title, example.com, www.example.com, “click here”, “here”, “blog post”, etc. As discussed in “Google Penguin Update: 5 Types of Link Issues Harming Some Affected Websites”, spammy link signals (paid text links using exact match...
Blog post exchange: Connect with like-minded businesses and contribute blog posts, opinion to one-another's blogs. Blog more and blog regularly: Writing content that is useful for end users will not just increase your reader base but force search...
Wicked fast image optimizations, great for everything from Facebook Ads to blog posts Shiny new widgets, much-hyped upgrades, and emergent channels seem to roll out daily by the truckload in the online marketing industry, which is itself typified...
After examining the new features of Google Analytics on my own blog, I found the platform speak, as explained in Google Analytics Social Overview page, (“where social traffic sources and pages identify communities interested in my content”), doesn...
If you are a search marketer, you can’t read a blog or check your Twitter feed without seeing another article about the growth of mobile advertising. Not only did your marketing reach expand, but your ability to track (in part) just got easier, too.
Eavesdrop on forums, in Facebook groups, and to blog comments. As you prepare search marketing campaigns, you’ll do well to take a page from Rowling’s book and spend some creative time imagining the stories, motivations, and fears of your ideal...
For companies that have been hit by the Penguin update, one common theme appears to be a severe lack of natural links, according to a blog post by Glenn Gabe at G-Squared Interactive. Article marketing sites: Thin content featuring links with exact...
Brands that publish via blog or to their site may benefit from the “save to Foursquare” button which lets users easily follow suggestions from the brand and receive notifications when they’re near a suggested location.
Those foolish enough to be completely reliant on one of the blog networks that Google took down have learned this lesson the hard way via rapidly falling rankings. Some high profile Blog networks were de-indexed entirely from the Google database in...
The top organic result is a completely empty blog (that same blog currently ranks third on Bing for the same search) (UPDATE: I'm no longer seeing this result on Google. This update shouldn’t be too shocking considering Google has been deindexing...
