With Graph Search, I've unfortunately seen surrounding towns throw off the SERPs. You can easily see this displayed in the SERPs when the listing includes "liked by {friend name here}". To learn more about my findings, and how to track Graph Search...
To me, it seems like both Google and Bing are working toward the “algorithm of the future” which weights many more factors into what is determined as “quality” in the SERPs. Do you agree sites need to be content mills in order to compete in the SERPs?
Sometimes all the social activity helps you rise in the SERPs, hopefully leading to more links/clicks/conversions. I don't necessarily think that it's harmful, but considering some of the MySpace profiles that rank, you'd probably be much better...
The obvious upside includes providing videos that actually play when visitors land on the page, video content that can help the page at hand rank better, and possibly even yield video thumbnails in the SERPs.
Google is increasingly favoring local results in the SERPs that are personalized to the user’s exact geo location. If you are in the spotlight for good or bad reasons, utilize paid search to make your response the first result searchers are seeing...
Just look at the way the SERPs have changed recently. Mike Grehan, Publisher of SEW and ClickZ, shares some great thoughts and insights on the connected consumer as part of his interview for the BrightEdge blog.
Whereas even a year ago I would have said that sites appearing high in the SERPs would be good sites to contact, due to the truly amazing amount of spam and hacked sites that appear high up for certain search terms, I'd say you need to visit the...
Because Google pays unnatural interest in Google+ when ranking content, authors, and users in SERPs. How can a business protect itself from the potential crush of Penguin or the next Google algorithm change?
In their report, Conductor notes that Valentine’s Day searches differ from other verticals they’ve examined recently in that the SERPs were not dominated by a handful of retailers. Valentine’s Day is big business in the U.S.and has grown...
Nowadays, when you’re analyzing competitors that are doing well in the SERPs, analyzing anchor text usage is of interest, but also notice the mix of branded links versus keyword-rich links. After you’ve identified those competitors that are the...
In terms of how these local search portals differ from international engines such as Google and Yahoo, which feature paid and search results, local SERPs of popular keywords are filled with keyword ads and shopping links that each portal serves...
Google Pushes Hotel Booking Feature to the Front Page of SERPs - Understanding Google Maps & Local Search Google Places Citations: 5 More Tactics to Earn Links for Your Local Business - SEOmoz Google Sites brings you over 100 new web fonts - Google...
Google puts your address in the SERPS, shows it to your social circle - State of Search Helping small businesses start and manage Google Apps for Business - Google Enterprise Blog Smartphone user study shows mobile movement under way - Google...
How Google is changing the way they integrate Twitter results into search results and how Bing is evolving their inclusion of Facebook Like data in SERPs.comScore, Nielsen Battling Over Online Measurement Patents by Frank Watson
Nightmare situations can frequently occur when negative content unexpectedly creeps into the SERPs of brand terms. Brand searches frequently account for between 40 and 70 percent of all organic search traffic to a business website.
In what is the closest Google has come to admitting some sites have been unfairly punished in the SERPs, Google has created a thread, "Think you're affected by the recent algorithm change? And to top things off, Google is shaking up the SERPs with...
Google is altering the appearance of a site's title as it appears in the SERPs. Google Spamming the SERPS, Again. Bing is rolling out a new "tiles" feature in its SERPs. Tips and tricks for Travel advertisers - Google Small Business Blog
Syndicating stories can get more people reading your content, but it can also result in other sites ranking higher in the SERPs for your content. This week in search 2/11/11 - Official Google Blog Google Goes In To Wedding Business In Time For...
Ways To Rank Better TODAY In The Localized SERPs - SEO.com Tips and tricks for Financial Services advertisers - Google Small Business Blog Update to Webmaster Tools Search Queries - Google Webmaster Central Blog
Social media links have been increasingly making their presence felt in the SERPs. Small Business: Your Questions Answered, Part I - adCenter Blog Google search and search engine spam - Official Google Blog
