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  1. DoubleClick Adds Optimization, Reporting Tools to Search Commerce Suite

    DoubleClick says native integration with Google Merchant Center means DoubleClick will monitor advertisers' feeds and automatically subdivide existing product groups by product ID, based on the conversion rates of the products in each group.

  2. Should You Syndicate Your Blog to Get More Traffic & Leads?

    A good indication of a quality site is one that manually reviews each post sent to them and does not rely on automated RSS feeds. Organic blog promotion is a tactic that trips up many content creators since there is rarely one sure-fire to get...

  3. 12 Ways to Optimize Press Releases & Avoid Google Penalties

    The AP, Dow Jones, Reuters, Bloomberg, and thousands of other major newsrooms worldwide have feeds of press releases piped directly into their editorial systems. Companies should still include one or two links in order to get the reader over to the...