SEO News

Black Hat

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  1. Search Engine Optimization Companies: Break Google's Rules to Get Top Rankings?

    This stands for Cross-Site Scripting; a well-known black hat tactic (it doesn't get any more black hat that this). I have a confession to make. On occasion, I'll search [search engine optimization companies] on Google to see just who is showing up.

  2. 4 Recent Changes to Search That Make SEO Easy as Finding Hidden Treasure

    Many will put websites at risk with black hat or spammy practices. Like finding hidden treasure, search engine optimization (SEO) has never been as easy as some would have you believe. Admittedly, it was easier in the early days of the commercial web.

  3. Rap Genius No SEO Genius: Lyric Site Fails to Recover Traffic After Google Penalty

    So while Rap Genius was exposed and forced to clean up their act in order to get back in Google index, their next priority seemed to focus on whatever they could do to ensure they could get their competitors scrutinized and penalized for...

  4. A New Direction for SEO in 2014: The Secure Search Manifesto

    Panda and Penguin gave clear signals on the shift to content and relevancy and the removal of "black hat" strategies. With more than 500 algorithm changes a year, keeping pace with innovation was a source of confusion and frustration for some...