This year BlackFriday deals started much earlier, with many of them starting late on Thanksgiving day. This won’t change, especially as analysts question the impact of Facebook’s Graph Search and other market led changes.
Every year, consumers break out their wallets on BlackFriday and Cyber Monday and spend, spend, spend. What’s interesting is that people spent more on the two days following Cyber Monday than they did on BlackFriday.
BlackFriday and Cyber Monday, often looked at by holiday enthusiasts as the official start of the retail holiday season, results in a great deal of advertising. Many things change prior to BlackFriday and Cyber Monday including search engine...
As the holiday shopping season kicks off with record BlackFriday and Cyber Monday sales, it's a good time to examine how retailers are equipped to handle the onslaught of shopping search activity. The short answer: Most aren't.
Way Not to Wish You Had Just Done That Before BlackFriday If you're in ecommerce today you know that there is plenty of opportunity to improve things but, where do you start? The CMO club recently asked its members "What do you see as your biggest...
Due to a past felony I must have committed during my early life, my karmic payback was having to go out shopping on BlackFriday this year. BlackFriday E-Commerce Sales Set $1 Billion Record, 2012 Holiday Online Sales Strong
iPad PPC strategies...
Cyber Monday reached $1.465 billion in online spending, up 17 percent versus 2011, representing the heaviest online spending day in history and the second day this season (in addition to BlackFriday) to surpass $1 billion in sales, according to...
With the online holiday shopping in full swing after a record-breaking BlackFriday, you'll definitely want to make sure you're getting the best bang for your budget bucks. Smart advertisers always want to stretch their budget while being more...
In the wake of BlackFriday e-commerce reports, more than a few mainstream media publications have grabbed hold of one particular IBM finding and used it to proclaim, once again, that social media marketing is a fail.
E-commerce sales on BlackFriday, traditionally the kickoff to the holiday season for brick and mortar retailers, surpassed $1 billion for the first time in history. Fifty-seven million Americans chose to shop online on BlackFriday, resulting in a...
While 56 percent of American shoppers said they would be supplementing their online shopping experience by heading to brick-and-mortar stores for BlackFriday deals. A recent study from enterprise data and analysis firm Qualtrics surveyed 1,100...
While Facebook is pushing its own newly-launched ecommerce effort, Facebook Gifts, retailers connected to Facebook are also seeking a piece of the holiday shopping action ahead of BlackFriday. Payvment, for example, which bills itself as the...
When their “BlackFriday” deep discount promotions begin (it’s no longer exclusively the day after Thanksgiving). As such, it's critical that retailers and catalog houses maximize the impact of their paid search campaigns as the year draws to a...
That joyous time of year is upon us again, that magical time that kicks off holiday shopping right after Thanksgiving with BlackFriday and Cyber Monday. If you haven’t already started, right now would be the perfect time to deploy some last-minute...
Every year, like clockwork, the big paid search platform companies publish a report following BlackFriday/Cyber Monday weekend which, to paraphrase artistically, says that online retail spending broke all previous records (yay!
The final factor to consider here about when to publish is if your infographic concept is intentionally tied to an event – for example, the U.S.presidential election, BlackFriday, a current news story, etc.
For Q4 this is even more important because of BlackFriday and Cyber Monday, days which will generate significant amounts of site traffic and sales. If you’re one of these retailers, then the following tips and best practices for Product Listing...
Google's WiFi data collection incidents gave the company a huge privacy black eye in numerous countries around the globe. Google had previously agreed to delete all the data it had gathered in the UK, but in a letter on Friday to the ICO, its...
The study found that the average order values and conversion rates on BlackFriday and Cyber Monday were higher than the averages for the 2011 calendar year and holiday season. People using tablets spent $123 on average per purchase in 2011, 54...
Founded in 2008, Monetate is now a leading cloud-based e-commerce solution, responsible for influencing 20 percent of the $816 million in online sales on BlackFriday 2011. Monetate Agility Suite launches today, giving marketers the ability to run...